Communications Module Overview

The Communications module lets you send targeted email campaigns to exhibitors using the Lead Capture Communications tools to drive engagement and maximize participation.

Fig. 1 - The Communications module main page 

What you can do 

• Compose and send email campaigns to your event's exhibitors and attendees 
• Choose from predefined recipient groups or customize your own 
• Personalize messages using dynamic merge tags 
• Save and reuse message templates across campaigns 
• Manage verified sender email addresses and branding 

How it works 

The module is built around a four-step campaign editor — Sender Details, Content, Recipients, and Review and Test. Once you're satisfied with your campaign, you can send it immediately or save it as a draft to finish later. 

In this section 

• The Campaign History Page — Browse, search, and filter all campaigns for your event. 
• Creating a Campaign — Start a new campaign and work through the four-step editor. 
• Sending a Campaign — Send your campaign to all recipients. 
• Saving as a Draft — Save progress and return to it later. 
• Settings — Manage sender emails, message templates, and your email banner.